Anderson Heart & Vascular has grown its service offerings in recent years, branching out from vein treatments to whole-body health promotion. Wanting to differentiate these cutting-edge procedures, they came to us for help creating a new business division: The Vein & Wellness Center. We combined Anderson Heart’s recognizable look with softer, modern elements to showcase the new division. Through close collaboration with the client, we’ve helped raise brand awareness, educate Upstate residents and patients about wellness, and promote the new services.